Smiles of "Japaneseness" bloomed at Tokyo Big Sight! HandMade In Japan Fes' Winter (2026) Exhibition Report

Tuesday, January 27, 2026

Creators from all over Japan gathered at the HandMade In Japan Fes' Winter (2026), held at Tokyo Big Sight on Saturday, January 17th and Sunday, January 18th. With a record number of visitors, the unique creations made with sunflowers and natural materials surprised and impressed city dwellers. We bring you the excitement of the two days, where the "Japanese spirit" woven together by the warmth of handcrafts and local resources opened the door to new possibilities.

Smiles of "Japaneseness" bloomed at Tokyo Big Sight! HandMade In Japan Fes' Winter (2026) Exhibition Report

HandMade In Japan Fes' Winter (2026), Japan's largest creator festival, was held at Tokyo Big Sight for two days on January 17th (Sat) and 18th (Sun). Approximately 3,000 creators from all over the country gathered at this event, displaying a wide variety of unique works. This year's event saw the largest number of visitors since its launch in the winter of 2019, and the venue was filled with incredible excitement.

東京ビッグサイト
Tokyo Big Sight
ハンドメイドインジャパンフェス冬 2026
Handmade in Japan Festival Winter 2026
オープン前から並ぶ長蛇の列
Long lines forming before the store opens
施設内で並ぶ人々の列
A line of people waiting inside the facility
施設内正面
Front of the facility
3階からの眺め
View from the third floor
会場案内図&ステージタイムテーブル&キッチンカーフード
Venue map & Stage timetable & Food truck

Amidst this excitement, the Hokuryu Town booth (Partner/Sponsor Area H-96 to H-101) became a place of healing and discovery, delivering the brightness of sunflowers and the warmth of the northern land.

"Something you can only find here" shines! The power of Hokuryu Town's creators

This year's exhibitors were creators that Hokuryu Town is proud of (TokaDin, Tsumugi, Shizenka, Hokuryu Town PR, Local Resources PR). Countless works were lined up in the large venue, but the Hokuryu Town booth had a unique personality that you won't find anywhere else.

  • A heartwarming piece inspired by sunflowers
  • Vibrant crafts made using natural materials from Hokuryu Town
  • Delicate handiwork that conveys the kindness of the maker
出展者の皆さん(写真提供:北竜町地域おこし協力隊員・酒井優斗さん)
Exhibitors (Photo provided by Hokuryu Town Regional Revitalization Support Team Member, Sakai Yuto)
役場職員が北竜町PR!
Town hall staff promote Hokuryu Town!
ファイト!!!
Fight!!!
北竜町の森林資源を使った作品の数々!
A variety of works using Hokuryu Town's forest resources!
咲き編み・chikoさんが激励訪問
Chiko from Sakiami visits to encourage us
北竜町の稲藁と白樺樹皮を使って作品に興味津々!
We were fascinated by the work, which uses rice straw and birch bark from Hokuryu Town!
作品実演!(TokaDin)
Demonstration of the work! (TokaDin)
素敵な作品の数々
Many wonderful works
TokaDinのひまわりイヤリングを愛用していただいてる北竜町ご出身者!
A native of Hokuryu Town who loves TokaDin's sunflower earrings!
Shizenkaさんの作品の数々
Shizenka's works
稲藁で亀さん
Rice straw turtle
北竜町ブース(H96〜101)
Hokuryu Town Booth (H1996-101)

The "baton of creativity" passed on by local resources

What is particularly noteworthy about this exhibition is that it not only involved the sale of works, but also the creation of interaction through "materials" and "experiences."

  • A VR experience that lets you experience Japan's number one sunflower village
  • Display of natural materials such as game (deer antlers, etc.) and birch

In particular, the "local resources (materials)" brought in from Hokuryu Town attracted a great deal of attention from the other visiting creators. "If we have these materials, we can make something like this!" was the reaction of people who love making things. The abundant nature of Hokuryu Town sparked inspiration for the urban creators, and it was the moment when the seeds of new "co-creation" were sown.

Impressions from Hokuryu Town exhibitors

"The works of the creators we went to see with us were unlike anything else even in the large venue there, and I think they were all quite unusual for people living in Tokyo. I think that this kind of uniqueness is what gives the creators confidence and motivation to create more.

"We also received frank feedback from exhibitors, who said, "The local resources we brought from Hokuryu Town were in demand mainly among creators, which we thought was interesting and that they hold new possibilities."

The uniqueness of the works from Hokuryu Town stopped city visitors in their tracks, eliciting smiles of amazement. Rather than following trends, these works were created by polishing the treasures they had at their feet, and they have a strong "soul" that moves people's hearts.

北竜町森林白樺樹皮素材の作品
Works made from birch bark from the Hokuryu Town forest
鹿脂、鹿にかわ。。。
Deer fat, deer glue...
くるみ数珠、六つ目編み(根まがり竹)
Walnut prayer beads, hexagonal weave (bamboo root bent)
北竜町資源素材をアピール!
Promoting Hokuryu Town's resource materials!
北竜町ブースでVR体験(ひまわりの里風景)
VR experience at the Hokuryu Town booth (Sunflower Village Scenery)

Other creator booths

ひまわりキャンドル
Sunflower Candle
ひまわりIPhoneカバー
Sunflower iPhone Case
ひまわり絵画
sunflower painting
ひまわり刺繍
Sunflower embroidery
クリアポストカード・コースター(ひまわり&動物)
Clear postcard coaster (sunflowers and animals)
迷子になりそうなくらい広い会場
The venue is so large that you might get lost

Music & play area, food truck

ミュージック・プレイエリア
Music Play Area
フードコート内キッチンカーの数々
Numerous food trucks in the food court
各種バーガー!
Various burgers!
キッチンカーフード
Kitchen car food

Heading out into the world with confidence and pride

Throughout the two days, the booth was constantly filled with smiling faces. "Our works and materials can be used all over the world." This solid feeling gave the creators great confidence and ignited the fire of enthusiasm for their next creation.

In today's world where efficiency and speed are essential, the time-consuming "handmade" craftsmanship and the "spirit of Hokuryu" that expresses gratitude for the blessings of nature are the very essence of "comfort" that many people seek. With this "spirit of harmony" and "uniqueness" in mind, as demonstrated at Tokyo Big Sight, Hokuryu will continue to deliver warm emotions to the world.

To everyone who attended, and to all the creators who took on such a wonderful challenge, we share our heartfelt love, gratitude, and prayers for this wonderful and moving moment.

澄み渡る青空が広がるフェス晴れ日和
A clear blue sky, perfect for a festival
東京ビッグサイトの巨大なパワーに感謝を込めて!
With gratitude for the enormous power of Tokyo Big Sight!

YouTube videos(Thumbnails are taken from Gemini3)

Other photos

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