[Sunflower Festival Complete Guide] Not just a spectacular view! How to walk around the "Sunflower Tourist Center" to experience the charm and warmth of Hokuryu Town

Wednesday, July 23, 2025

A field of 2 million sunflowers stretches out as far as the eye can see. There is a place you should definitely stop by to be captivated by the golden sunflowers.

Located in the center of Sunflower Village"Himawari Tourist Center"is not just a rest area, but another main stage packed with Hokuryu Town's delicious food, fun, and the warm hospitality of the townspeople.

Here, heartwarming encounters and discoveries await you, different from those you would have on a stroll through a sunflower field.

table of contents

Calling all foodies! Hokuryu Town's proud gourmet food, where you can see the faces of the people who made it

ひまわり観光センター・フロアガイド
Himawari Tourist Center Floor Guide

The moment you step into the Himawari Tourist Center, an appetizing aroma will fill the air. Eight unique stores will welcome you here, from well-known establishments that have been loved by locals for many years to new and innovative establishments.

First up, try this! The taste of summer memories: "Sunflower Soft Serve Ice Cream"

After a walk, your body will be warmed up.Ajidokoro Yahachi's "Sunflower Soft Serve Ice Cream"The slightly fragrant and creamy taste of the sunflower seeds kneaded into the cake is so exquisite that there are fans who come every year just for it.

New! A cold drink made with Hokuryu Town's specialty, yellow small watermelon

If you're thirsty, try this new drink made with small yellow watermelons, a specialty of Hokuryu Town.Himawari's "Ice Smoothie"Hana Marche's "Sunflower Watermelon"Be sure to give it a try! The refreshing sweetness will fill your mouth.

Savor the flavors of local mothers! Handmade gourmet food that will touch your heart

"Sunflower"Handmade soba noodles and"Akarui Shoten"The shop is lined with rice balls and side dishes lovingly made by local mothers. The deep-fried bread, made with Kurosengoku kinako (roasted soybean flour) from the rare Kurosengoku soybeans that Hokuryu Town is proud of, is somehow nostalgic and delicious, penetrating the soul.

Even those who love hearty meals will be satisfied! Authentic menu of locally produced food

If you're hungry,"Ajidokoro Yahachi""Jirocho""Tawawa Trading Company"Here you can enjoy authentic meals such as udon, beef bowls, ramen, and hearty curries.

A one-of-a-kind souvenir and unforgettable memories

Once you've filled your stomach, it's time to look for souvenirs. Here you'll find a wide selection of products that are packed with the charm of Hokuryu Town and the passion of the makers.

Warm, handmade crafts

"Hana Marche""Akarui Shoten"Here, you will find cloth accessories, accessories, and wooden crafts that have been lovingly made by the townspeople. The cute sunflower-themed goods are perfect as a memento of your trip. These warm-hearted creations are sure to impress upon you."The spirit of harmony and compassion"You will be able to feel it.

Capture the highlights of your trip

The best smile moment is"Himawari Photo Service"A professional photo will capture the beauty of the sunflowers and your radiance in a lasting memory.

The Sunflower Tourist Center is a place where all visitors to the sunflower fields can take home the best smiles and memories.
After receiving the energy and power of the sunflowers, be sure to come here and experience the warm hearts of the people of Hokuryu Town.
We look forward to seeing you all.

Himawari Tourist Center

ずらりと揃った自販機
A wide selection of vending machines
涼しいひまわり観光センター内部
The cool interior of the Himawari Tourist Center

Ajidokoro Yahachi

exterior

ひまわりソフトクリーム、シェイク
Sunflower soft serve ice cream, shake
Rice burger, waffle, beef bowl, curry rice

Sunflower soft serve ice cream

ひまわりソフトクリーム:ひまわりの種を粉末加工した粉が入っています。ビタミンEが豊富で、香ばしいコクのある味です
Sunflower soft serve ice cream: Contains powdered sunflower seeds. Rich in vitamin E, it has a rich, fragrant flavor.

Sunflower Moffle and Kurosengoku Moffle

ひまわりモッフル(北竜町産もち米100%)、黒千石モッフル(北竜町産もち米100%)
Himawari Moffle (100% glutinous rice from Hokuryu Town), Kurosengoku Moffle (100% glutinous rice from Hokuryu Town)

The rice is "Nanatsuboshi" sunflower rice from Hokuryu Town.

お米は北竜町産ひまわりライス「ななつぼし」
The rice is "Nanatsuboshi" sunflower rice from Hokuryu Town.

Jirocho

Shaved ice, ice cream

かき氷、アイスクリーム
Shaved ice, ice cream

Draft beer, yakitori, frankfurters, french fries, udon, soba

生ビール、焼き鳥、フランクフルト、フライドポテト、うどん、そば
Draft beer, yakitori, frankfurters, french fries, udon, soba

Sunflower

Himawari soba (cold), Kake soba (hot), Mori soba (cold), Zangi (fried chicken), cheese balls, croquettes, iced smoothie (yellow watermelon)

Himawari soba (cold), Kake soba (hot), Mori soba (cold), Zangi (fried chicken), cheese balls, croquettes, iced smoothie (yellow watermelon)

Sunflower soba (cold), Zangi (fried chicken)

ひまわりそば(冷)、ザンギ(鶏唐揚げ)
Sunflower soba (cold), Zangi (fried chicken)

Sunflower soba noodles with dipping sauce: Made with sunflower seeds

コロッケ、ひまわりそばのつけダレ:ひまわりの種を使用
Croquettes and sunflower soba dipping sauce: made with sunflower seeds

Ice smoothie (yellow watermelon)

アイススムージー(黄色スイカ)
Ice smoothie (yellow watermelon)

Minoritch

exterior

パン、野菜がいっぱい
Lots of bread and vegetables

Sunflower watermelon (small yellow watermelon) from Hokuryu Town

ひまわりすいか(黄小玉スイカ)
Sunflower Watermelon (Small Yellow Watermelon)

Boiled corn from Hokuryu Town

北竜町産ゆでとうきび
Boiled corn from Hokuryu Town

Hokuryu Town-grown sunflower rice "Yumepirika" and "Kitakurin"

北竜町産ひまわりライス「ゆめぴりか」「きたくりん」
Hokuryu Town-grown sunflower rice "Yumepirika" and "Kitakurin"

Kurosengoku soybeans, buckwheat, etc.

黒千石大豆、そば等
Kurosengoku soybeans, buckwheat, etc.

Kurosengoku udon, Kurosengoku ramen

黒千石うどん、黒千石らーめん
Kurosengoku udon, Kurosengoku ramen

Kurosengoku Keema Curry, Kurosengoku Soybean Black Curry

黒千石キーマカレー、黒千石大豆黒カレー
Kurosengoku Keema Curry, Kurosengoku Soybean Black Curry

First-press sunflower oil, Kurosengoku soybean sunflower oil dressing

一番しぼりひまわり油、黒千石大豆のひまわり油ドレッシング
First-press sunflower oil, Kurosengoku soybean sunflower oil dressing

Hana Marche

Lots of handcrafts

ハンド°クラフトがいっぱい
Lots of handcrafts

The owner, an artist, welcomes you with a smile

オーナー作家さん、笑顔でおもてなし
The owner, an artist, welcomes you with a smile

Numerous works with sunflower motifs

ひまわりをモチーフにした数々の作品
Numerous works with sunflower motifs

Himawari Mamori, a work by a friend photographer

ひまわりまもり、友人カメラマンの作品
Himawari Mamori, a work by a friend photographer

Food and drink corner: The owner will welcome you with a smile

飲食コーナー:マスターも笑顔でお出迎え
Food and drink corner: The owner will welcome you with a smile

Sunflower Watermelon

ひまわりスイカッシュ
Sunflower Watermelon

Hanamaru Donuts

ハナマルドーナツ
Hanamaru Donuts

Photo Service

(参考)オープン前につき昨年の画像を表示
(Reference) Images from last year before the opening are shown.

Tawawa Trading Company

exterior

外観
exterior

Everyone greeted with a peace sign

皆さんピースでお出迎え
Everyone greeted with a peace sign

Ice float, non-alcoholic beer, deep-fried dumplings with bean paste, takoyaki, overflowing hot dog, extra-long sausage, long fries fried in rice oil

氷フロート、ノンアルビール、餡入りあげだんご、たこ焼き、はみ出しドッグ、超ロングソーセージ、米油で揚げたロングポテト
Ice float, non-alcoholic beer, deep-fried dumplings with bean paste, takoyaki, overflowing hot dog, extra-long sausage, long fries fried in rice oil

Bright Shop

Food and drink corner, handicraft corner

飲食コーナー、ハンドクラフトコーナー
Food and drink corner, handicraft corner

They also sell vegetables

野菜も売っています
They also sell vegetables

Sunflower keema curry, small potatoes with butter, Yumepirika salted rice ball, Kurosengoku soybean flour deep-fried bread, Kurosengoku soybean flour churros

ひまわりキーマカレー、コロコロじゃがバター、ゆめぴりか塩むすび、黒千石きな粉たっぷりあげパン、黒千石きな粉たっぷりチュロス
Sunflower keema curry, small potatoes with butter, Yumepirika salted rice ball, Kurosengoku soybean flour deep-fried bread, Kurosengoku soybean flour churros

Agebitashi

揚げびたし
Agebitashi

Sunflower, Sinensis

ひまわり、シネンシス
Sunflower, Sinensis

Numerous handcrafts

ひまわり柄のお皿
Sunflower patterned plate
藁細工作品
Straw crafts

Office (Information Desk)

事務所(インフォメーションデスク)
Office (Information Desk)

Free Wi-Fi

Free Wi-Fi
Free Wi-Fi

stroller

ベビーカー
stroller

wheelchair

車椅子
wheelchair

Hokuryu Town Introduction Brochure: English, Korean, Chinese, Japanese

北竜町紹介パンフレット:英語、韓国語、中国語、日本語
Hokuryu Town Introduction Brochure: English, Korean, Chinese, Japanese

Related pages

The 39th Sunflower Festival (Hokuryu Town, Hokkaido) will be held!
July 20, 2025 (Sunday) - August 18, 2025 (Monday)
❂ Duration: 30 days ❂ Area: Approximately 23 hectares ❂ Number of trees: 2 million ❂ Best time to see: Early August

2025年 第39回北竜町ひまわりまつり・表
2025年 第398回北竜町ひまわりまつり・裏
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Photography, editing, and website management: Noboru Terauchi Writer: Ikuko Terauchi