Sapporo Autumn Fest 2024, 4th phase, Hokuryu-cho stall! Scooping the new "Sunflower Rice" is very popular!

Monday, September 30, 2024

Sapporo Autumn Fest 2024" will be held at Odori Park from September 6 (Fri.) to 29 (Sun.), 10:00 to 20:30 (last order 20:00).

Sapporo Autumn Fest 2024

Sapporo Autumn Fest 2024
Sapporo Autumn Fest 2024

Sapporo Autumn Fest is a big event themed on Hokkaido's gourmet food, which started in 2008 and will celebrate its 16th anniversary this year.

About 300 stores open their stores in seven areas of Odori Park in the center of Sapporo (about 1 km long), attracting more than 2 million visitors every year.

8-chome venue "Sapporo Odori Hokkaido Market

During the period, approximately 80 booths from cities, towns, villages, and organizations in Hokkaido will open stalls for the full year and in four phases to be replaced by new stalls.

8th Street venue of the Hokkaido-Market
8th Street venue of the Hokkaido-Market

The 4th phase of the 8-chome venue includes Shimizu Town, Iwamizawa City, Imagane Town, Takikawa City, Shintoku Town, Sutsu Town, Akaigawa Village, Mibuka Town, Higashikagura Town, Kodaira Town, Shibecha Town, Hokuryu Town, Toyako Town, Toyako Town, Rikubetsu Town, Seyogyu Town, Ashibetsu City, Hamanaka Town, and other municipalities, Hokkaido Noodle Making Cooperative Association, Coal Iron Port Promotion Council (Muroran) (Bibai) and other groups.

Hokuryu Town booth at the 8th Street venue
Hokuryu Town booth at the 8th Street venue

Hokuryu Town Booth

Hokuryu-cho will open a stall at the 8-chome venue "Sapporo Odori Hokkaido-Market" during the fourth phase (four days) from September 26 (Thursday) to September 29 (Sunday)!

Hokuryu Town Hall, JA Kitasorachi Hokuryu Branch Office, Kuro Sengoku Business Cooperative Association, and the entire Hokuryu team were on hand! In addition, the Hokuryu Kensei Kai (an association of young men and women in the construction industry in Hokuryu Town) also participated as helpers.

We will be selling freshly picked new rice by the scoop, mini rice balls for tasting, new "Sunflower Rice", "Brilliant Sunflower Oil", and "Kuro Sengoku Soybean Products".

Hokuryu Town Booth
Hokuryu Town Booth

Popular New Rice Scooping

Popular New Rice Scooping
Popular New Rice Scooping

The rice scooping corner where visitors come one after another in search of new rice!

Rice scooping corner where visitors come one after another in search of new rice!
Rice scooping corner where visitors come one after another in search of new rice!

5gozu scooping (Nanatsuboshi) 500 yen

5gozu scooping (Nanatsuboshi) 500 yen
5gozu scooping (Nanatsuboshi) 500 yen

Great service!

A No. 5 square is 750 grams (150 grams✕ 5), which is a heaping serving, or about 1.2 kilograms!

Great service!
Great service!

sunflower oil

Sunflower oil and dressing
Sunflower oil and dressing

Various processed Kuro Sengoku soybean products

Various processed Kuro Sengoku soybean products
Various processed Kuro Sengoku soybean products

Staff sales pattern

Students from Dairy University, with whom we have a relationship through research on sunflower oil, came to support us.

Students actively helping to distribute mini rice balls for tasting.

Mini rice balls distributed with a smile
Mini rice balls distributed with a smile

Two Dairy Academy students helping out

Two Dairy Academy students helping out
Two Dairy Academy students helping out

Mini rice ball tasting provided!

Mini rice ball tasting provided!
Mini rice ball tasting provided!

Foreigners are also interested in the new rice!

Foreigners are also interested in the new rice!
Foreigners are also interested in the new rice!

Even the dog is crazy about the delicious new rice balls!

Even the dog is crazy about the delicious new rice balls!
Even the dog is crazy about the delicious new rice balls!

Mini rice balls are also provided for mothers with babies!

Mini rice balls are also provided for mothers with babies!
Mini rice balls are also provided for mothers with babies!

Yasuhiro Sasaki, Mayor of the town, visit for encouragement

During his busy schedule, Mayor Yasuhiro Sasaki paid an encouraging visit to the Hokuryu-cho booth.

With Dairy Academy students!

With Dairy Academy students!
With Dairy Academy students!

Promoting the new Hokuryu Town rice!

Promoting the new Hokuryu Town rice!
Promoting the new Hokuryu Town rice!

Mini rice balls served!

Mini rice balls served!
Mini rice balls served!

Visitors

Very popular rice scooping!

Very popular rice scooping!
Very popular rice scooping!

Dosanko Food Hunter® Miyan (Mitsue Kimura) visits the restaurant!

We received many purchases of new rice "Sunflower Rice" and Kuro Sengoku Soybeans from Hokuryu Town! Thank you very much!

Miyan came to the store!
Miyan came to the store!

Miyan, PR on social networking sites to send out information about the Hokuryu Town booth's new rice scooping event!

Thank you for promoting Hokuryu Town on Miyan SNS!
Thank you for promoting Hokuryu Town on Miyan SNS!
Dosanko food hunter Miyan

This is "Miyan", a Dosanko food hunter, and on Youtube, I will introduce attractive ingredients, cooking methods, producers' efforts, etc. in Hokkaido...

An old classmate who came to the store to support us!

Thank you very much!

Classmate support visit! Thanks!
Classmate support visit! Thanks!

Smiles of Kuro Sengoku Soybean Fans

The young lady says she uses Kuro Sengoku soybeans.
I have been using it for 2 years! I love Kuro Sengoku!" I love Kuro Sengoku!

I love Kuro Sengoku Soybeans! These are the happy words of a Kuro Sengoku fan!
I love Kuro Sengoku Soybeans! These are the happy words of a Kuro Sengoku fan!

The very popular Hokuryu Town booth!

The very popular Hokuryu Town booth!
The very popular Hokuryu Town booth!

Other 8 Stores Municipalities

Seosogyo Town Booth
Seosogyo Town Booth
Takikawa City Booth
Takikawa City Booth
Sutto Town Booth
Sutto Town Booth

Grilled scallops from Sutou Town with butter and soy sauce

grilled scallop
grilled scallop

Tobetsu Golden Flaxseed Ice Cream

Tobetsu Golden Flaxseed Ice Cream
Tobetsu Golden Flaxseed Ice Cream

8-Chome Market, a large collection of specialty products from Hokkaido's cities, towns, and villages

8-chome venue featuring a large collection of specialty products from Hokkaido's cities, towns, and villages
8-chome venue featuring a large collection of specialty products from Hokkaido's cities, towns, and villages

A colorful and brilliant garden garden!

Gardening to add color!
Gardening to add color!

With boundless love, gratitude and prayers for "Sapporo Autumn Fest 2024", the great food festival to taste the autumn in Sapporo, Hokkaido.

Youtube Video

More Photos

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◇ Reporting and writing by Ikuko Terauchi (Photography and editorial assistance by Noboru Terauchi)

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