Friday, September 12, 2025
The exquisite "Hokuryu Macarons" made by Asahikawa's long-established "Umeya"
With an endless blue sky and 2 million sunflowers blooming towards the sun, the town of Hokuryu in Hokkaido has the sun on its side, and the produce grown in the fertile soil there has now been transformed into beautiful, heart-warming sweets.
The product was made by Umeya, a long-established confectionery store in Asahikawa that is famous for its sweets. It combines the skills of artisans cultivated over many years with the bounty of Hokuryu Town."Hokuryu Macaron"Introducing...
The three treasures chosen are our favorite Hokuryuu "Three Treasures"
When you open the box, you'll find three cute, round, slightly larger macarons, each filled with the finest ingredients that Hokuryu Town is proud of.
1. Kurosengoku soybeans
Kurosengoku soybeans, also known as the "phantom soybeans," are rare and grown in Hokuryu Town. Carefully crafted Kurosengoku kinako is kneaded into the crispy dough and cream. The moment you put it in your mouth, a rich, deep aroma spreads, leaving an unforgettable, elegant aftertaste.
2. Sunflower seeds
Sunflowers are the symbol of Hokuryu Town. Grown under the sun's blessings, their seeds release a rich, nutty aroma when roasted. Their mellow, gentle flavor evokes nostalgia and leaves a pleasant, satisfying feeling.
3. Hokuryu rice
We are proud of our Hokuryu rice, grown in fertile soil and pure water. It has the subtle natural sweetness that only rice can offer. The gentle flavor that spreads delicately in your mouth is a masterpiece that truly lets you experience the terroir (climate) of Hokuryu Town itself.
A blissful texture that highlights the techniques of a long-established store
The traditional techniques of Asahikawa's Umeya bring out the best in these wonderful ingredients. Umeya's macarons are characterized by their crispy exterior and soft, melt-in-your-mouth cream.
The rich flavor of Hokuryu's ingredients is gently enveloped in the elegantly sweet cream, creating an exquisite harmony. Each macaron is carefully crafted, truly a testament to the craftsman's skill.
A new souvenir from Hokuryu Town
"Hokuryu Macaron" (3 pieces for 1,200 yen)It is perfect for tea time at home, as a gift for a loved one, or as a souvenir to commemorate your visit to Hokuryu Town.
This tiny grain contains the story of the sun and earth of Hokuryu Town. Give it a taste and you'll be sure to find yourself smiling like a sunflower.
The story of Hokuryu sweets is told with boundless love, gratitude and prayers, and is sung by the sun-like brilliance of Hokuryu Town's sunflowers, the robust Kurosengoku soybeans grown in fertile soil, and the great rice overflowing with the vitality of the rice spirit, all of which resonate with each other!!!
◇ noboru & ikuko
