Held the Hokuryu Town "Sunflower Tourism and Product Fair" at 2020 Chikaho, promoting the town with all Hokuryu!

Thursday, November 5, 2020

The Hokuryu-cho "Sunflower Tourism and Product Fair 2020" was held for three days from November 1 (Sun) to November 3 (Tue) at the Sapporo Ekimae-dori Underground Plaza, Kita 3-jo Crossing Plaza West.

北竜町 ひまわり観光・物産フェア2020
Hokuryu-cho Sunflower Tourism and Products Fair 2020

Conducted by all Hokuryu

The fair was organized by the Hokuryu Town Office, JA Kitasorachi Hokuryu Branch Office, Hokuryu Promotion Public Corporation, Kuro Sengoku Business Cooperative Association, and Hokuryu Town Construction Association, with the aim of promoting and expanding Hokuryu's specialty products and tourism. It was an all-Hokuryu event.

Several staff members from each organization participated, totaling about 20 people, who took turns enthusiastically selling face-to-face to promote the town of Hokuryu.

Corona measures by the new Hokkaido style

The event was held at Sapporo Chikaho, the venue of the event. To prevent corona, visitors were required to take a temperature, disinfect, and put on a mask in accordance with the new Hokkaido style.

New Hokkaido style implemented

Perform temperature check and disinfection

Specialty Products from Hokuryu Town

New rice produced in Hokuryu Town (JA Kitasorachi Hokuryu Branch)

The sales include a 5-gasu scoop of new rice "Nanatsuboshi" from Hokuryu Town, Kitakurin, Oborozuki, Yumepirika, glutinous rice "Kaze-noko", germinated brown rice "Nanatsuboshi", and others.

Scooping the new Natsububoshi rice
Various kinds of Hokuryu new rice

JA Kitasorachi Hokuryu Branch Booth

Sunflower oil, etc. (Hokuryu Promotion Public Corporation)

Brilliant Sunflower Oil, Roasted Sunflower Oil, Kuro Sengoku Sunflower Oil Dressing, Hokuryu Soba, Hokuryu Sunflower Balm, Tagara Mochi Rice Cakes, etc. New Bottle Introduction!

Sunflower Oil Related Corner

Hokuryu Promotion Public Corporation Booth

Kuro Sengoku Soybeans (Kuro Sengoku Business Cooperative)

A variety of processed products such as raw Kuro Sengoku soybeans, Kuro Chan Don, Bean and Rice Set, Kuro Sengoku Kariitto! Kuro Sengoku Kinako, Kuro Sengoku Dry Pack, Kuro Sengoku Flake, Kuro Sengoku Tea, Kuro Sengoku Sprouted Natto, and many other processed products!

Kuro Sengoku Soybean Related Corner

Kuro Sengoku Business Cooperative Booth

New rice Natsububoshi 5gasu scooping

The scooping of 5 square kilograms of new rice is a very popular service all day long! Customers come without a pause!

Popular new rice scooping

It's so much fun, I want to do it twice! and "It's so much fun, I want to do it twice!

Scooping Fun for Parents and Children

When a visually impaired person accompanied by an escort came to the store, we asked him to hold the bag of rice he had scooped out, and he said, "Wow, it's so heavy! When the visually impaired person accompanied by an escort came to the store, we asked him to hold the bag of rice and he smiled as he realized how heavy the rice was.

Visually impaired visitors accompanied by an escort

Large serving size!
Check the weight and be impressed!

Introducing Sunflower Oil New Bottle

The bottle of Brilliant Sunflower Oil will be newly introduced in a luxurious new style, painted in black with gold letters!

New style bottle appeared!

Kurokeshi Soybeans

Fans of Kuro Sengoku soybeans and others interested in Kuro Sengoku continue to visit the store!

Popular Kuro Sengoku Soybean Booth

Customers are very interested in learning more about healthy Kuro Sengoku soybeans, which are good for the body!
He carefully explained how to cook Kuro Sengoku soybeans, how to cook them, and the nutritional benefits of Kuro Sengoku soybeans.

Customers listen attentively to careful explanations

Respond with a smile!

Yukio Takada, Chairman of the Board of Directors, explains about Kuro Sengoku Soybean Meat

Chairman Takada explains about Kuro Sengoku Soybean Meat

Hokuryu Town Introduction Video

A video introducing the town of Hokuryu projected on the wall of the venue.

Hokuryu Town Introduction Video
Sunflower Town, Hokuryu Town

Do you know the town of Beiryu?"
I didn't know. I didn't know this town had such wonderful sunflowers."
So this is a town of rice."
Next year, I want to go to Hokuryu-cho to see sunflowers.

A staff member explains the town while looking at the screen. Customers listen attentively and watch the screen.

Did you know about Hokuryu Town?

A customer looking at the images.

The group promotes Hokuryu-cho by talking to people who come and go at Chikaho (Sapporo Ekimae-dori Underground Walking Space)!

It's new rice from Hokuryu Town! And we're doing a big scoop of it!"
We have brought a variety of rice, including Nanatsuboshi, Yumepirika, and Kitakurin. Please take this opportunity to try some!"

Staff members are constantly talking to people coming and going.

Calling out to passersby!
It is the town of Hokuryu!

Visitor Questionnaire

Many of you responded to our survey about Hokuryu Town. Thank you for your cooperation! More than 90 people responded in one day.

Visitor Survey!

People filling out surveys!

Thank you for your response!

Survey Questions

Do you know the town of Hokuryu?
Have you ever visited Hokuryu Town?
Have you ever used the tax payment system of Hokuryu Town?
Are you interested in immigration and settlement?

A commemorative gift will be delivered by drawing from among those who respond to the survey! Enjoy!

May you win a commemorative gift!

Those who came to support us

Agri-Fighter North Dragon and Sunflower Saki

Agri-Fighter North Dragon "Yellow Blue Brown" and Sunflower Bloomers full of encouraging support! On the third day, they all gathered together!

Thanks for your support, Sunflower Bloom!

People visit the booth as if drawn by Dragoi Yellow beckoning them to come!

This is a new rice from Hokuryu Town! How do you like it?

Dragoi Yellow's magic beckons!
Children's heroes!

Popular among young people!

Drago Blue is very popular among small children!

Drago blue is popular among little ones!

Drago Blue salutes the security guard!

Salute to the security guard!

Mayor Yutaka Sano personally promotes Hokuryu Town

Mayor Sano himself promotes the event!
Mayor Sano hands out a pamphlet!
Mayor Sano invites us into his booth!

佐野豊 町長、黄倉良二さんとご友人
Mayor Yutaka Sano, Ryoji Kikura and friends

Classmates (elementary and junior high school) of Mr. Yukio Takada, President, Kuro Sengoku Business Cooperative

Chancellor Takata and classmates

Residents of Hokuryu Town

Tsutomu Yoshida

Chancellor Takada talking with Ryoji Kikura

Sorachi Ishikari Fair at Snow Brand Parlor Main Store

Snow Brand Parlor, located on the 1st floor of Taiyo Seimei Sapporo Building, Kita 2-jo Nishi, Chuo-ku, Sapporo, is holding the "Sorachi-Ishikari Fair" (November 1-December 31), featuring "Hokkaido Ouen Parfait" using ingredients from both Sorachi Sogo Shinko Bureaus and Ishikari Shinko Bureaus and providing tourist information.

Snow Brand Parlor Main Store

Sorachi Fair at Snow Brand Parlor

Sorachi Fair at Snow Brand Parlor

Four types of Hokkaido Support Parfait

Cherry and rice pudding melon parfait
Sorachi Yumepirika pancakes with Mitarashi-style rice syrup and Kuro Sengoku soybean flour
100 Year Old Senryo Pear and Earl Grey (Parfait)
100-year red apple and marron (parfait)

Hokkaido Cheer Parfait

Cherry and rice pudding melon parfait

Cherry and rice pudding melon parfait

The pancakes are made with Sorachi rice flour "Yumepirika" and served with a generous amount of Kuro Sengoku soybean flour (from Hokuryu Town).

Sorachi Yumepirika Pancake

Snow Royal vanilla ice cream & green tea ice cream

Pancakes are served with Snow Royal vanilla ice cream & green tea ice cream, tsubuan (sweet bean paste), and Mitarashi-style rice slop.

Drizzle a generous amount of kuro-sengoku soybean flour and rice syrup over the top.

This Snow Royal ice cream was specially made for Their Majesties the Emperor and Empress who were present at the Hokkaido Centennial Ceremony (August 1968).

Snow Royal Ice Cream

The "Hokuryu-cho Sunflower Tourism and Product Fair" was an all-hands-on-deck effort to promote the charms of Hokuryu Town to the best of their ability!

Gingko trees in front of Akarenga Terrace

With endless love, gratitude and prayers for the great three days that brought the splendor of Hokuryu Town to more and more people.

With thanks to the attractive Hokuryu Town Fair.

More Photos

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◇ Photography and Editing: Noboru Terauchi Reporting and Writing: Ikuko Terauchi