Comprehensive Collaborative Agreement" between Hokuryu Town and SOMPO Himawari Life Insurance Co! Aiming at Extending Healthy Life Expectancy and Life Span

Monday, August 19, 2024

On August 5 (Mon.) from 10:00 a.m., the town of Hokuryu (Mayor Yasuhiro Sasaki) and SOMPO Himawari Life Insurance Company (President Yasuhiro Oba) signed a "Comprehensive Collaboration Agreement" and held a ceremony at the reception room on the first floor of the Hokuryu Town Sukoyaka Center.

Conclusion Ceremony of "Comprehensive Collaborative Agreement" between Hokuryu Town and SOMPO Himawari Life Insurance Co.

Attendees

• Mr. Mitsuaki Ito, Hokkaido General Manager
• Mr. Kunio Akimatsu, Branch Manager, SOMPO Himawari Life Insurance Co.
• Ms. Ayano Homma, Senior Manager, Sapporo Dai-san Branch Office
  　
• Yasuhiro Sasaki Mayor
• Masaaki Okuda Deputy Mayor
• Kazushi Arima, Superintendent of Education
• Katsuyoshi Takahashi, Policy Planning & Administration Division Director
• Keiko Ozaki, Member of Parliament

Brief explanation of the agreement

An overview was given by Mr. Katsuyoshi Takahashi, Director of Policy Management. He explained the background and progress of the agreement, its objectives, contents of collaboration, and future development.

The comprehensive cooperation agreement is intended to promote mutual collaboration and respond to community needs, thereby revitalizing the community, improving residents' welfare services, and promoting health and wellness.

Since last year 2023, Hokuryu Town has been implementing initiatives utilizing health support services such as Link Cross Arc, a strolling application provided by SOMPO Himawari Life Insurance Co.

SOMPO Himawari Life Insurance Co., Ltd. has a vision of establishing itself as a "health-supporting company" and offers "Insurhealth," a new value that combines the essential functions of insurance with those of health support.

The agreement was reached as a result of mutual support for both Hokuryu Town's "health promotion efforts" and SOMPO Himawari Life Insurance Company's "establishment of a health-supporting company.

Collaboration includes health promotion, safe and secure community development, SDG's, and promotion of lifelong learning.

Signing of agreement and handshake upon signing

commemorative photograph

SOMPO Himawari Life Insurance Company's original character "Pom-Pom" and Hokuryu Town's mascot character "Himawari Saki" will also be with us!

At Sunflower Village

exchange of opinions

A precious relationship with the Sunflower connection.

It was 29 years ago (since 1997) that SOMPO Himawari Life Insurance Co. Because of the "Himawari" connection, Mayor Sasaki has been thinking about concluding a contract with SOMPO Himawari Life Insurance Co. for over 20 years.

Message from Mayor Sasaki

Hokuryu Town has been producing safe and secure food for 40 to 50 years. That is the selling point of Hokuryu Town. In line with that, we have a history of community development, having grown sunflowers for 44 years.

The history and history of the town matched with SOMPO Himawari Life Insurance Company, Ltd. as a company that promotes health promotion, and we concluded the agreement to work together. We are strongly committed to working together with the residents of the town and with SOMPO Himawari Life Insurance Company. We hope that today will be a good opportunity for us to further extend our relationship.

We are very grateful that you are proposing a concrete proposal in the form of a walk rally. The residents of the town are very much looking forward to it.

Mr. Mitsuaki Ito, Hokkaido General Manager

I would like to hold seminars on various occasions for people of all ages. We would like to hold seminars on various occasions for all generations. Nationally, we are conducting them in elementary, middle, high schools, and even universities.

We hope to conduct this program in Hokuryu Town and at elementary and middle schools. We would like to provide real expertise in health literacy and other areas unique to the elderly.

We provide our customers with insurance for emergencies, but we also aim to extend the healthy life expectancy of as many people as possible as a "health-supporting company".
As the head of the Hokkaido General Affairs Department, I have set as my major mission what I can do for the people of Hokkaido.
We believe that our primary job is to spread the word about our knowledge.

I believe that this will be the first model pattern of health promotion for insurance companies to conclude with local governments. We aim to build various things with each other in the future and continue to evolve that model," said Director Ito.

Explanation by Ms. Ayano Homma, Chief of Sapporo Branch 3

The reason for this agreement was the affinity between the company name "Himawari" and the town of Hokuryu. We proposed the idea of a partnership in the form of health support.

You can set up a course in your area on our walking application. You can create a course that circles sunflower fields in the Sunflower Village, and enjoy walking around the course while checking your location with GPS location information. The app can manage the number of steps.

This time, "Sunflower Walk Rally" will be held during the Sunflower Festival, setting aside three days from August 8 (Thu.) to 10 (Sat.), 10:00-16:00. Those who walk through the Sunflower Village with the dedicated application and reach the goal will be able to turn a gacha-gacha (a Japanese pinball machine) and will receive a gift. The distance is 1.6 km (about 20 minutes on foot)," explained Chief Honma.

Sunflowers" is a great way to connect with people!
A comprehensive cooperation agreement concluded with the aim of creating a town as bright, healthy, and energetic as sunflowers!
With boundless love, gratitude and prayers for the sparkling future of Hokuryu Town and SOMPO Himawari Life Insurance Co.

More Photos

Click here for 18 photos of the "Comprehensive Collaborative Agreement" between Hokuryu Town and SOMPO Himawari Life Insurance Co.

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