Smiles of "Japaneseness" bloomed at Tokyo Big Sight! HandMade In Japan Fes' Winter (2026) Exhibition Report

Tuesday, January 27, 2026

Creators from all over Japan gathered at the HandMade In Japan Fes' Winter (2026), held at Tokyo Big Sight on Saturday, January 17th and Sunday, January 18th. With a record number of visitors, the unique creations made with sunflowers and natural materials surprised and impressed city dwellers. We bring you the excitement of the two days, where the "Japanese spirit" woven together by the warmth of handcrafts and local resources opened the door to new possibilities.

Smiles of "Japaneseness" bloomed at Tokyo Big Sight! HandMade In Japan Fes' Winter (2026) Exhibition Report

HandMade In Japan Fes' Winter (2026), Japan's largest creator festival, was held at Tokyo Big Sight for two days on January 17th (Sat) and 18th (Sun). Approximately 3,000 creators from all over the country gathered at this event, displaying a wide variety of unique works. This year's event saw the largest number of visitors since its launch in the winter of 2019, and the venue was filled with incredible excitement.

Tokyo Big Sight
Tokyo Big Sight
Handmade in Japan Festival Winter 2026
Handmade in Japan Festival Winter 2026
Long lines forming before the store opens
Long lines forming before the store opens
A line of people waiting inside the facility
A line of people waiting inside the facility
Front of the facility
Front of the facility
View from the third floor
View from the third floor
Venue map & Stage timetable & Food truck
Venue map & Stage timetable & Food truck

Amidst this excitement, the Hokuryu Town booth (Partner/Sponsor Area H-96 to H-101) became a place of healing and discovery, delivering the brightness of sunflowers and the warmth of the northern land.

"Something you can only find here" shines! The power of Hokuryu Town's creators

This year's exhibitors were creators that Hokuryu Town is proud of (TokaDin, Tsumugi, Shizenka, Hokuryu Town PR, Local Resources PR). Countless works were lined up in the large venue, but the Hokuryu Town booth had a unique personality that you won't find anywhere else.

  • A heartwarming piece inspired by sunflowers
  • Vibrant crafts made using natural materials from Hokuryu Town
  • Delicate handiwork that conveys the kindness of the maker
Exhibitors (Photo provided by Hokuryu Town Regional Revitalization Support Team Member, Sakai Yuto)
Exhibitors (Photo provided by Hokuryu Town Regional Revitalization Support Team Member, Sakai Yuto)
Town hall staff promote Hokuryu Town!
Town hall staff promote Hokuryu Town!
Fight!!!
Fight!!!
A variety of works using Hokuryu Town's forest resources!
A variety of works using Hokuryu Town's forest resources!
Chiko from Sakiami visits to encourage us
Chiko from Sakiami visits to encourage us
We were fascinated by the work, which uses rice straw and birch bark from Hokuryu Town!
We were fascinated by the work, which uses rice straw and birch bark from Hokuryu Town!
Demonstration of the work! (TokaDin)
Demonstration of the work! (TokaDin)
Many wonderful works
Many wonderful works
A native of Hokuryu Town who loves TokaDin's sunflower earrings!
A native of Hokuryu Town who loves TokaDin's sunflower earrings!
Shizenka's works
Shizenka's works
Rice straw turtle
Rice straw turtle
Hokuryu Town Booth (H1996-101)
Hokuryu Town Booth (H1996-101)

The "baton of creativity" passed on by local resources

What is particularly noteworthy about this exhibition is that it not only involved the sale of works, but also the creation of interaction through "materials" and "experiences."

  • A VR experience that lets you experience Japan's number one sunflower village
  • Display of natural materials such as game (deer antlers, etc.) and birch

In particular, the "local resources (materials)" brought in from Hokuryu Town attracted a great deal of attention from the other visiting creators. "If we have these materials, we can make something like this!" was the reaction of people who love making things. The abundant nature of Hokuryu Town sparked inspiration for the urban creators, and it was the moment when the seeds of new "co-creation" were sown.

Impressions from Hokuryu Town exhibitors

"The works of the creators we went to see with us were unlike anything else even in the large venue there, and I think they were all quite unusual for people living in Tokyo. I think that this kind of uniqueness is what gives the creators confidence and motivation to create more.

"We also received frank feedback from exhibitors, who said, "The local resources we brought from Hokuryu Town were in demand mainly among creators, which we thought was interesting and that they hold new possibilities."

The uniqueness of the works from Hokuryu Town stopped city visitors in their tracks, eliciting smiles of amazement. Rather than following trends, these works were created by polishing the treasures they had at their feet, and they have a strong "soul" that moves people's hearts.

Works made from birch bark from the Hokuryu Town forest
Works made from birch bark from the Hokuryu Town forest
Deer fat, deer glue...
Deer fat, deer glue...
Walnut prayer beads, hexagonal weave (bamboo root bent)
Walnut prayer beads, hexagonal weave (bamboo root bent)
Promoting Hokuryu Town's resource materials!
Promoting Hokuryu Town's resource materials!
VR experience at the Hokuryu Town booth (Sunflower Village Scenery)
VR experience at the Hokuryu Town booth (Sunflower Village Scenery)

Other creator booths

Sunflower Candle
Sunflower Candle
Sunflower iPhone Case
Sunflower iPhone Case
sunflower painting
sunflower painting
Sunflower embroidery
Sunflower embroidery
Clear postcard coaster (sunflowers and animals)
Clear postcard coaster (sunflowers and animals)
The venue is so large that you might get lost
The venue is so large that you might get lost

Music & play area, food truck

Music Play Area
Music Play Area
Numerous food trucks in the food court
Numerous food trucks in the food court
Various burgers!
Various burgers!
Kitchen car food
Kitchen car food

Heading out into the world with confidence and pride

Throughout the two days, the booth was constantly filled with smiling faces. "Our works and materials can be used all over the world." This solid feeling gave the creators great confidence and ignited the fire of enthusiasm for their next creation.

In today's world where efficiency and speed are essential, the time-consuming "handmade" craftsmanship and the "spirit of Hokuryu" that expresses gratitude for the blessings of nature are the very essence of "comfort" that many people seek. With this "spirit of harmony" and "uniqueness" in mind, as demonstrated at Tokyo Big Sight, Hokuryu will continue to deliver warm emotions to the world.

To everyone who attended, and to all the creators who took on such a wonderful challenge, we share our heartfelt love, gratitude, and prayers for this wonderful and moving moment.

A clear blue sky, perfect for a festival
A clear blue sky, perfect for a festival
With gratitude for the enormous power of Tokyo Big Sight!
With gratitude for the enormous power of Tokyo Big Sight!

YouTube videos(Thumbnails are taken from Gemini3)

Other photos

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