FY2021 "Hokuryu Town Community Supporter Activities" Business Plan

Thursday, December 24, 2020

-On Tuesday, December 22nd, we explained the plan to Mayor Yutaka Sano, who approved it.

Tuesday, December 22, 2020

Mayor Yutaka Sano of Hokuryu Town

Fiscal year 2021 (Reiwa 3)
"Hokuryu Town Community Supporter Activities" Business Plan
 Supporting Hokuryu Town by disseminating information to ensure that its residents remain vibrant and thriving

1. The goal of "Community Support through Information Dissemination"

We will support Hokuryu Town in "continuing to be a town where residents are vibrant and thriving" by disseminating information.

(1) The townspeople realize the beauty of things they once took for granted.
(2) The townspeople who receive the information will empathize, be moved, and be activated.
(3) Recording the "value of life" of Hokuryu town residents and passing it on to the next generation
(4) The vitality of Hokuryu Town will spread throughout Japan, making Japan brighter and more energetic.

2. Perspective of the activity

(1) Keeping an eye on, patrolling, and understanding the situation throughout the town
(2) Sharing information through easy-to-understand text and photos that allow townspeople to understand and inspect the situation. We are also considering connecting the feelings of parents who remain in town with their children who are active outside the town.
(3) "Exchanging information about the town situation" with the mayor, deputy mayor, and town hall staff
(4) Support for town revitalization activities

3. Overview of activities for 2021 (information dissemination, etc.)

(1) Policy

Communicating and sharing the vibrant and active town of Hokuryu

① People:Communicating and sharing information about townspeople and organizations
② Culture:Promoting and sharing Hokuryu Town culture
③ Nature:Share and share the scenery and sunflowers

Transmission/sharing media

・"Hokuryu Town Portal," "Facebook Page: Hokuryu Town Treasures," and "Instagram: Hokuryu Town Treasures"

Utilizing the latest internet technology

: In January 2019, we migrated to a homepage system (Wordpress) that is compatible with mobile devices, which are seeing an increase in access, and that also ensures security (https communication).
・We will continue to introduce the latest technology to improve usability for readers and enhance our ability to disseminate information.

(2) Disseminating and sharing specific information

Information dissemination through videos

Starting in fiscal year 2021, we will also focus on video production to further promote the appeal of Hokuryu Town.

- Hokuryu Town scenery: Create one video per month and compile it into one video throughout the year
・Himawari no Sato: Creating a video summarizing a year at Himawari no Sato

① Communicate and share information about people and organizations

(a) Spreading the smiles of Hokuryu town residents

② Culture

(a) Coverage of the Hokuryu Town Pioneer Commemoration Ceremony and Merit Awards Ceremony
(b) All works from the Hokuryu Town Cultural Festival (all works have been filmed and are open to the public since 2013)

3. Communicating and sharing nature

(a) Town scenery is published in "Hokuryu Town Treasures" five days a week
(b) Photographing the sunflowers blooming during the Sunflower Festival (July to August)

4. What is expected from information dissemination and sharing

(1) Increasing the value of local specialties

・Reporting on Hokuryu Town's specialty products is expected to lead to increased sales and an increase in hometown tax donations.

(2) Increasing the value of tourism

・Providing timely information on the blooming status of sunflowers and Sunflower Park Hokuryu Onsen will help readers understand tourism in Hokuryu. By getting readers interested in tourism in Hokuryu, it is expected that this will lead to increased sales and revitalization of the town.

(3) Promoting the dissemination of comprehensive information

・Actively provide information to the mass media and increase the effectiveness of information dissemination through a media mix.

5. Estimated activity expenses

・As a Ministry of Internal Affairs and Communications village supporter, the national government will grant the town 3.95 million yen in special grants for each person's activity expenses (Reference page）。

The total cost of the two individuals is 7.9 million yen. This amount will be used to cover fiscal year employee remuneration, fiscal year employee end-of-term bonuses, social insurance premiums, and travel expenses.

Self-paid expenses

① Computers and other equipment (provided at the individual's expense)
・2 computers
- 2 cameras: 1 full-size, 1 APS
・5 full-frame lenses
・Drone (DJI MAVIC PRO): Complete set
- Three external hard disks (2 terabytes) for storing photos
・Camera, recording media (3 x 64GB SD cards)
・Printer and copy machine

② Communications
・Internet provider costs: Personal use
・Mobile phone charges: Use personal property

③ Maintaining the Hokuryu Town portal site
・Server maintenance fee: 12,960 yen per year
・Domain maintenance fee: $10 per year (1,000 yen)
・Access analysis display site usage fee: $39.9 per year (4,000 yen)

④ Administrative matters
・Office supplies
・Clear files ・Copy paper ・Printing ink cartridges ・Photo printing paper
・Staple replacement needles, etc. ・Writing implements, etc.

▶ For more information about the Ministry of Internal Affairs and Communications' Community Supporter System, click here >>

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