[New Rice Thanksgiving Festival] Saturday, September 27th, 9:00 AM. With gratitude in every grain. Hokuryu Himawari Rice New Rice Thanksgiving Festival will be held! A day to experience the "spirit of harmony" of Japan's No. 1 village.

Friday, September 26, 2025

Tomorrow, Saturday, September 27th, Minoritch Hokuryu will be hosting the New Rice Thanksgiving Festival. The festival will feature a wide selection of new rice from Himawari Rice, a brand that has been awarded the Japan Agriculture Award. Other highlights include seafood in collaboration with Hamatonbetsu Town and a lucky draw where you can win some fantastic prizes. It's a heartwarming day where the gratitude of the producers intersects with the smiles of the eaters. Come experience the story of this exquisite rice, born from the "spirit of harmony" nurtured in Hokuryu Town.

Every single grain is the pride of Hokuryu Town. Welcome to the harvest festival of Japan's No. 1 village.

The season has arrived, when golden ears of rice sway in the gentle autumn breeze. Autumn is the most splendid season of the year in Hokuryu Town, Hokkaido.

The Hokuryu Sunflower Rice, which has been painstakingly grown by farmers in this area, is finally arriving on our tables as the new rice.

A special day to celebrate the harvest and share gratitude for the past year.Saturday, September 27thThis is the "JA Kitasorachi Hokuryu Branch New Rice Thanksgiving Festival" to be held.

This is not just a sales event. It is a place for heart-to-heart communication, where the "thank you" of the producers and the "deliciousness" of the eaters intersect with smiles. It is an annual celebration where you can experience the "spirit of harmony" that Hokuryu Town has so cherished.

Overview of the 46th Hokuryu Sunflower Rice New Rice Thanksgiving Festival

  • Date and Time:Saturday, September 27, 2025 09:00 - 11:00
  • venue:Minoritch Hokuryu (Sunflower Park Hokuryu Onsen)
  • Organizer:JA Kitasorachi Hokuryu Branch

*If you would like to have your order shipped to a local area, you can do so at Minoritch Hokuryu.

*On the 27th (Sat), it will also be sold at Cocowa and Sunflower Hokuryu Onsen. On the 28th (Sun), it will only be sold in stores at Minoritch Hokuryu and Sunflower Park Hokuryu Onsen.

The star of the show is the new crop of "Sunflower Rice," which won the Japan Agriculture Award Grand Prize.

Rice farming in Hokuryu Town is not just about producing delicious rice. The entire region practices clean agriculture. Their dedicated efforts and the "spirit of harmony" of supporting each other within the community were recognized, leading to the town being awarded the prestigious "46th Japan Agriculture Award Grand Prize."

These new rice crops, filled with pride and love, are waiting for you at a special price only on this day.

Our proud lineup (tax included)

  • Yumepirika 5kg:4,600 yen
  • Oborozuki 5kg:4,200 yen
  • Nanatsuboshi 5kg:4,100 yen
  • Kitakurin 5kg:4,100 yen
  • Kazenoko Mochi (3kg):2,500 yen
  • Kazenoko Mochi (5kg):4,200 yen
  • Germinated brown rice 1kg:1,700 yen

A variety of fun experiences that will leave you overflowing with gratitude

This Thanksgiving is not just about rice! It's a place where the richness of Hokuryu Town and our friends come together.

Bonds with Hamatonbetsu! Seafood arrives

The "spirit of harmony" of Hokuryu Town is connected beyond the town borders. A collaboration with Hamatonbetsu Town has been realized! Limited quantities available.Frozen scallopsFrozen hairy crabThese will be on sale at special prices. This is a true exchange of "compassion" where the bounty of the mountains meets the bounty of the sea.

Try your luck! Garapon Challenge to win luxurious prizes

For every 5kg bag of Hokuryu Sunflower Rice you purchase, you can try your luck at the lottery. We have prepared some fantastic prizes to express our gratitude.

  • Gold Award:New Yumepirika Rice 5kg (3 pieces)
  • Peach Award:New Rice Style Komochi 3kg (5 pieces)
  • Yellow Award:Sansan Sunflower Oil 275g (10 bottles)
  • Blue award:New Nanatsuboshi Rice 2kg (15 pieces)
  • Red Award:Newly harvested Oborozuki rice 300g (70 pieces)
  • White prize:Pocket tissues

A story of people and the future woven from a single grain of rice

The bowl of rice we eat every day is the backdrop of the dedicated efforts of farmers who face nature all year round, enduring the snowy winter, sowing seeds in the spring, basking in the summer sun, and harvesting in the fall.

This Thanksgiving is a day to reflect on these invisible stories and for producers and consumers to connect as one family.

Why not come and experience the warm "Japanese spirit" of Hokuryu Town and feel the "soul" of Japan's best rice? We look forward to seeing you there.

Hokuryu Sunflower Rice New Rice Thanksgiving Festival!
Hokuryu Sunflower Rice New Rice Thanksgiving Festival!
Hokuryu Sunflower Rice New Rice Thanksgiving Festival!
Hokuryu Sunflower Rice New Rice Thanksgiving Festival!

Related articles

Related articles
Unable to retrieve page information.
Related articles
Unable to retrieve page information.

JA Kitasorachi Hokuryu BranchLatest 8 articles